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Janet P. Peyton

Partner

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Practices
Industries
Education
  • Tulane University Law School, JD, cum laude, 1995
  • Duke University, AB, History and Public Policy, 1989
Admissions
  • Virginia
Affiliations

Chair, Intellectual Property Section, 2007-2008; Board of Governors, Intellectual Property Section, 2000-2007; Faculty, Professionalism Course, 2005-present, Virginia State Bar

Member, Greater Richmond Intellectual Property Association

Member, Richmond Bar Association

Member, Metro Richmond Women's Bar Association

Member, Standing Committee, Episcopal Diocese of Virginia

Board of Directors, Shrine Mont Corporation

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Janet chairs the firm’s transactional intellectual property practice group. She has substantial experience assisting clients with the strategic management of large U.S. and foreign trademark portfolios for retail, manufacturing and professional services companies, as well as institutions of higher education. She was recently recognized as one of the “Best Lawyers in America for Trademark Law” and is a past chair of the Virginia State Bar Intellectual Property Section.

In addition to intellectual property work, Janet practices in the area of data privacy and security, and assists clients with various kinds of technology transactions, such as sophisticated IT procurement contracts and software licenses for corporate licensees and buyers. Her experience includes auditing and evaluating clients’ data security policies, drafting website privacy policies, negotiating cloud computing agreements from both the vendor and customer perspective, and providing support in the aftermath of a data breach, including compliance with breach notification laws.

Janet holds the CIPP/US certification as a Certified Information Privacy Professional from the International Association of Privacy Professionals (IAPP).

vCard
T: +1 804 775 1166F: +1 804 698 2230jpeyton@mcguirewoods.comOne James Center
901 East Cary Street
Richmond, VA 23219-4030

Worldwide trademark counsel to a major specialty retailer with over 7,000 locations and over 1,000 trademarks in 80 countries (2007 – present).

Representation of a large public company in the negotiation of an IT procurement contract (software, equipment and services) valued at over $250 million (2011).

Representation of a Saas software company in the offering and sale of a major corporate subsidiary to a financial buyer (2012).

Representation of a major railroad in negotiation of complex, custom IT development contract (2012).

Representation of a private university in selection and protection of a new primary mascot (2011).

Winner, "Intellectual Property Up and Coming Lawyer of the Year," Chambers USA, Women in Law Awards 2013

Selected for inclusion in The Best Lawyers in America, Trademark Law, Woodward/White, Inc., 2011-2013

Named a "Leader in the Field," Intellectual Property, Southern Virginia, Chambers USA, 2012

Named One of Virginia's "Legal Elite," Virginia Business, 2006, 2007, 2009, 2011, 2012

Named to “Virginia Rising Stars,” Intellectual Property, Super Lawyers, Thomson Reuters, 2007

Author, "'DO' Diligence: Beyond Trademarks and Patents, Overlooked Intellectual Property in Mergers and Acquisitions," Bloomberg Corporate Law Journal, Vol. 3, Issue 1, Winter 2008
Author, "The Race to Protect Personal Information," Virginia Lawyer, June/July 2007
Speaker, "Data Privacy and Security Update," Virginia Risk and Insurance Management Society, November 8, 2012
Speaker, "IP for Business Lawyers," University of Virginia School of Law, September 23, 2011
Speaker, "Websites and the Law: Legal Issues for Website Owners," Fifth Annual Nonprofit Conference, June 5, 2007
Speaker, "Legal-Ease: The Next Level: Key Strategies for Drafting and Negotiating Purchasing Agreements," NAPM-VA, March 16, 2007
Speaker, "Privacy and Information Security Update," ABA Antitrust Section, Privacy and Information Security and Corporate Counseling Committees Brown Bag Program, March 13, 2007