Sports

McGuireWoods has been serving sports industry clients for over 30 years, and as the industry has grown into a complex, multinational business spanning a wide range of new and emerging platforms, we’ve been there every step of the way.

We take a multidisciplinary approach to the practice, as our sports team comprises lawyers from many different practices within the firm: debt finance, M&A and corporate law, private equity, labor and employment, education, intellectual property protection, complex commercial litigation, insolvency and creditors’ rights, real estate and construction financing, and tax law.

Our sports lawyers are frequently quoted in the press on cutting-edge issues and our annual Sports Marketing and Sponsorship Symposium, co-presented with sports giant IMG, is routinely oversubscribed.

Our practice was recently recognized by Law360 as a sports “Practice Group of the Year” for 2016. In addition, partner Kevin McGinnis was included in SportsBusiness Journal’s 2016 list of “Power Players: Sports Lawyers & Outside Counsel.”

We have four major areas of expertise in sports law:

  • Landmark major league financing deals. Our debt finance team structures and arranges more major league team, league and stadium financings on behalf of lending institutions than any other firm in the industry, including the most significant deals to reach the market. The financings range from stadium construction loans, to league-wide credit facilities, to individual lines of credit for a team or a team owner. We have experience dealing with nearly every major sports league, including the NFL, MLB, the NHL, the NBA and the English Premier League.
  • Major league sports marketing deals. McGuireWoods has been at the forefront in handling large sports marketing transactions, both league-wide deals and transactions with major sports teams. Significant transactions include major marketing deals on behalf of major national brands with the NBA, MLB and major sports teams.
  • Major endorsement and player deals. We have negotiated contracts for athletes and coaches in nearly every major league sport. Our endorsement deals include long-term sponsorship deals on behalf of our client with NBA superstars LeBron James and Blake Griffin. Our team also has extensive experience with NASCAR driver contracts and sponsorships.
  • Sports Industry Mergers and Acquisitions. Our M&A team is on the cutting edge of sports industry mergers, acquisitions and other investment transactions. Recent transactions include our representation of Wasserman Media Group, a leading sports marketing and talent management company in its acquisition of a Greg Norman Production Company (GNPC) from Greg Norman, the legendary golfer. We also represented WMG in its transaction with The Sports Syndicate, one of the world’s most respected Action Sports and Olympic athlete management and marketing agencies. We have experts available to represent companies on both the buy and sell sides of transactions with the client’s specific business goals in mind.

CONTACTS

Seth T. Goldsamt Partner T: +1 212 548 2162 Email
Richard S. Grant Partner T: +1 310 315 8234 Email
Kevin A. McGinnis Partner T: +1 704 343 2068 Email
Robert A. Muckenfuss Partner T: +1 704 343 2052 Email
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RESULTS DEPEND ON A VARIETY OF FACTORS UNIQUE TO EACH CASE. PRIOR RESULTS DO NOT GUARANTEE OR PREDICT A SIMILAR OUTCOME.

Representative Matter

Acquisition of sports management and marketing agency

Representation of Wasserman Media Group, a leading global sports, entertainment and lifestyle company, in its transaction with The Sports Syndicate, one of the world’s most respected action sports and Olympic athlete management and marketing agencies.
Representative Matter

Fortune 100 Credit Facility to Sports Management Organization

Representation of major financial institution, as administrative agent, on credit facility to a organization providing sales, marketing and project management related to the sports division of a major university.
Representative Matter

Fortune 100 MLB Cash Flow Loan

Representation of Fortune 100 financial institution, as administrative agent, on acquisition loan and cash flow loan facilities to the Houston Astros.
Representative Matter

Long-term sponsorship and endorsement deal

Representation of firm client KIA Motors in a long-term sponsorship and endorsement deal with NBA superstar LeBron James.
Representative Matter

Multiyear services and endorsement agreement

Representation of firm client KIA Motors in multiyear services and endorsement agreement with NBA superstar Blake Griffin.
Representative Matter

Nascar Contract Negotiation

Representation of NASCAR driver Clint Bowyer in contract negotiations as new driver of the No. 14 car at Stewart-Haas racing beginning in 2017.
Representative Matter

Advice related to private wealth management

Provide advice to a NBA player on private wealth management following a $20 million, 3-year deal with a NBA team.
Representative Matter

Fortune 100 MLB team Credit Facility

Representation of a Fortune 100 financial institution, as administrative agent, on acquisition loan and cash flow facilities to MLB team.
Representative Matter

Acquisition of production company

Representation of Wasserman Media Group, a leading global sports, entertainment and lifestyle company, in its acquisition of Greg Norman Production Company (GNPC) from Greg Norman, the legendary golfer.  GNPC is one of the golf industry’s foremost event management firms overseeing several of the sport’s marquee tournaments.
Representative Matter

Fortune 100 NBA stadium upgrade loan

Representation of a Fortune 100 financial institution, as administrative agent, on term loan facility for NBA stadium upgrades.
Representative Matter

Fortune 100 NFL stadium loan

Representation of a Fortune 100 financial institution, as administrative agent, on construction loan for a new NFL stadium.
Representative Matter

Manchester United 2013 Term Loan Facility

Representation of Fortune 100 financial institution, as administrative agent, on term loan facility to Manchester United.
Representative Matter

Fortune 100 NHL stadium loan

Representation of a Fortune 100 financial institution, as administrative agent, on a construction loan for a new NHL stadium.
Representative Matter

Fortune 100 NFL League-wide Credit Facility

Representation of Fortune 100 financial institution as administrative agent on $1.5 billion League-wide credit facility.
Case Study

McGuireWoods helps former Kansas State football coach Ron Prince obtain settlement

McGuireWoods represented former Kansas State University football coach Ron Prince in a contract dispute with the university. As part of the settlement, Prince is absolved of any wrongdoing involving a contested buyout agreement signed by Prince and the school’s former athletic director Robert Krause.

Representative Matter

Investment subsidiary of a Fortune 100 financial institution

Representation of the investment subsidiary of a Fortune 100 financial institution as lead arranger of a secured amended and restated revolving credit facility up to $85 million provided to a National League Major League Baseball team.
Representative Matter

Fortune 100 financial institution

Representation of a Fortune 100 financial institution in connection with a $25 million revolving credit facility provided to one of the holding companies of a Major League Baseball team.
Representative Matter

Fortune 100 financial institution

Representation of a Fortune 100 financial institution as lender in connection with a revolving credit facility provided to a National Football League team.
Case Study

Bonds issued to save hockey team

McGuireWoods' Pittsburgh and Baltimore offices recently teamed up to serve as counsel to PNC Capital Markets LLC in connection with the issuance of $313,265,000 of tax-exempt and taxable bonds by the Sport & Exhibition Authority of Pittsburgh and Allegheny County. The bonds were issued to finance the development and construction of a new 18,000-seat arena in downtown Pittsburgh for the NHL's Pittsburgh Penguins.
Representative Matter

Investment subsidiary of a Fortune 100 financial institution

Representation of the investment subsidiary of a Fortune 100 financial institution as lead arranger of a $50 million Unsecured Revolving Credit Facility for a sports related broadcasting company
Results 1-20 of 52
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Mary Dalton Baril Mary Dalton Baril
Partner
Gateway Plaza
800 East Canal Street
Richmond, VA 23219-3916
Email
T: +1 804 775 1169
F: +1 804 698 2009
vCard
Marshall Beil Marshall Beil
Counsel
1345 Avenue of the Americas
7th Floor
New York, NY 10105-0106
Email
T: +1 212 548 7004
F: +1 212 715 2319
vCard
Brennan W. Bolt
Partner
Promenade
1230 Peachtree Street, N.E.
Suite 2100
Atlanta, GA 30309-3534
Email
T: +1 404 443 5725
F: +1 404 443 5768
vCard
Bryan C Brantley Bryan C. Brantley
Partner
EQT Plaza
625 Liberty Avenue
23rd Floor
Pittsburgh, PA 15222-3142
Email
T: +1 412 667 7983
F: +1 412 667 7971
vCard
Christian Brose Christian Brose
Partner
201 North Tryon Street
Suite 3000
Charlotte, NC 28202-2146
Email
T: +1 704 343 2315
F: +1 704 444 8871
vCard
Rick Conner Rick Conner
Counsel
201 North Tryon Street
Suite 3000
Charlotte, NC 28202-2146
Email
T: +1 704 343 2137
F: +1 704 444 8790
vCard
Adam M Damerow Adam M. Damerow
Associate
77 West Wacker Drive
Suite 4100
Chicago, IL 60601-1818
Email
T: +1 312 849 3681
F: +1 312 698 4553
vCard
Frank J Donatelli Frank J. Donatelli
Partner
2001 K Street N.W.
Suite 400
Washington, DC 20006-1040
Email
T: +1 202 857 2914
F: +1 202 857 1737
vCard
Howard Feller Howard Feller
Partner
Gateway Plaza
800 East Canal Street
Richmond, VA 23219-3916
Email
T: +1 804 775 4393
F: +1 804 698 2051
vCard
Tristan Freeman Tristan Freeman
Associate
1345 Avenue of the Americas
7th Floor
New York, NY 10105-0106
Email
T: +1 212 548 7026
F: +1 212 715 6274
vCard
Seth Goldsamt Seth T. Goldsamt
Partner
1345 Avenue of the Americas
7th Floor
New York, NY 10105-0106
Email
T: +1 212 548 2162
F: +1 212 715 6267
vCard
Richard S Grant Richard S. Grant
Partner
1800 Century Park East
8th Floor
Los Angeles, CA 90067-1501
Email
T: +1 310 315 8234
F: +1 310 956 3134
vCard
Joshua K Green Joshua K. Green
Associate
201 North Tryon Street
Suite 3000
Charlotte, NC 28202-2146
Email
T: +1 704 343 2155
F: +1 704 353 6154
vCard
Adam J Greene Adam J. Greene
Partner
201 North Tryon Street
Suite 3000
Charlotte, NC 28202-2146
Email
T: +1 704 373 8996
F: +1 704 444 8894
vCard
David L Greenspan David L. Greenspan
Partner
1750 Tysons Boulevard
Suite 1800
Tysons, VA 22102-4215
Email
T: +1 703 712 5096
F: +1 703 712 5214
vCard
Anders O V Grundberg Anders O. V. Grundberg
Counsel
11 Pilgrim Street
London EC4V 6RN
United Kingdom
Email
T: +44 20 7632 1604
F: +44 20 7632 1638
vCard
James Hans Guterman James Hans Guterman
Counsel
201 North Tryon Street
Suite 3000
Charlotte, NC 28202-2146
Email
T: +1 704 343 2007
F: +1 704 444 8735
vCard
J. Kate Harris Hatcher J. Kate Harris Hatcher
Partner
201 North Tryon Street
Suite 3000
Charlotte, NC 28202-2146
Email
T: +1 704 343 2239
F: +1 704 444 8811
vCard
Melanie Holloway Melanie C. Holloway
Counsel
Gateway Plaza
800 East Canal Street
Richmond, VA 23219-3916
Email
T: +1 804 775 1019
F: +1 804 698 2027
vCard
William M Long William M. Long
Partner
77 West Wacker Drive
Suite 4100
Chicago, IL 60601-1818
Email
T: +1 312 750 8916
F: +1 312 920 6591
vCard
Kevin A McGinnis Kevin A. McGinnis
Partner
201 North Tryon Street
Suite 3000
Charlotte, NC 28202-2146
Email
T: +1 704 343 2068
F: +1 704 444 8740
vCard
Loy McKeithen Loy McKeithen
Senior Counsel
201 North Tryon Street
Suite 3000
Charlotte, NC 28202-2146
Email
T: +1 704 343 2011
F: +1 704 444 8756
vCard
Mauri Miller Mauri Miller
Associate
2000 McKinney Avenue
Suite 1400
Dallas, TX 75201
Email
T: +1 214 932 6415
F: +1 214 273 7472
vCard
Mona G. Mohib
VP, Federal Public Affairs McGuireWoods Consulting LLC
2001 K Street N.W.
Suite 400
Washington, DC 20006-1040
Email
T: +1 202 857 2912
F: +1 202 857 2958
vCard
Matthew D Monsour Matthew D. Monsour
Associate
EQT Plaza
625 Liberty Avenue
23rd Floor
Pittsburgh, PA 15222-3142
Email
T: +1 412 667 7985
F: +1 412 667 7960
vCard
Results 1-7 of 7
Speaking Engagement

Working in Sports Law: An Overview of Available Careers

April 22, 2014
Speaking Engagement

Association of Corporate Counsel Annual Meeting

Negotiating a Sponsorship from Beginning to End

October 30, 2013
Los Angeles, CA
Speaking Engagement

3rd Annual National Sports Law Negotiation Competition

September 20-22, 2013
San Diego, CA
Event

McGuireWoods/IMG 4th Annual Sports Symposium

September 13, 2012
Beverly Hills, CA
Event

McGuireWoods/IMG 3rd Annual Sports Symposium

June 9, 2011
Beverly Hills, CA
Event

McGuireWoods/IMG 2nd Annual Sports Symposium

October 15, 2010
Beverly Hills, CA
Event

McGuireWoods/IMG 1st Annual Sports Symposium

October 29, 2009
Beverly Hills, CA
Results 1-7 of 7
Results 1-3 of 3
Article

Sports Marketing and Social Media

Los Angeles Daily Journal
September 6, 2012
Results 1-3 of 3