McGuireWoods Draws High Praise in New BTI Survey

April 23, 2013

McGuireWoods was recently ranked as one of the top firms in the country in a new nationwide survey of corporate counsel that examined legal innovation, value of service and overall strength of legal brand. The survey, “The BTI Brand Elite 18,” was issued today by BTI Consulting.

According to the survey, the firm was listed as one of the top 18 law firms in the country in overall legal brand. The survey said the firm’s “systematic use of client feedback resonates with corporate counsel,” later adding, “This feedback helps drive growing confidence in the firm’s premium value and consideration for more complex legal matters.”

Among the other results for McGuireWoods in the survey:

  • High rankings in innovation. Earning a top ranking as a “Tech-Savvy Firm”
  • Listed as a leading “Short-Listed” firm
  • Listed as a leader in client recommendations
  • Ranked as a leading law firm as a “Value Leader”

BTI is a national consulting firm, based in Boston, providing research to the legal community. The surveys listed by BTI are the result of more than 3,400 one‐on‐one interviews.

A story about the survey, “GCs Name Rolls Royce Of Law Firms,” was published on Law360 on April 22.